Mobile

Bank of South Sudan licenses m-GURUSH, its first-ever mobile money service

Bank of South Sudan licenses m-GURUSH, its first-ever mobile money service

Business, Mobile, Technology
South Sudan now has its first ever mobile money service. Named m-GURUSH, where m is for mobile and GURUSH is money in Arabic, is a joint partnership South Sudan's Trinity Technologies and Zain Telecoms South Sudan. The mobile money service has been licensed by both the Bank of South Sudan and the National Communication Authority of South Sudan. “We are not just launching a brand name today. The m-GURUSH money mobile commerce platform presents a complete transformation from your first interaction with it, which is a simple, easy to use customer friendly access menu that makes it fast and convenient for customers and dealers to carry out transactions. The platform provides consumers with a robust offering of products that cuts across, Service Payments, Airtime top up and money transfer s
Testing systems: Instagram hides post likes count in ‘to remove popularity pressure’

Testing systems: Instagram hides post likes count in ‘to remove popularity pressure’

Mobile, social media, Technology
Instagram has begun hiding likes and video views as part of a trial aimed at removing "the pressure" and shifting the focus to "sharing the things" its users enjoy. Users will still be able to see how many views and likes their posts garner, but their followers will only see a user name "and others" below posts, rather than the number of likes on their feed. A spokeswoman said the trial for some users in countries including Ireland, Italy and Australia was aimed at stopping the platform from feeling "like a competition". The change applies to the Instagram's Feed, Permalink and Profile functions. "We want Instagram to be a place where people feel comfortable expressing themselves," said Mia Garlick, Facebook Australia and New Zealand's director of policy. "We hope this te
Plummeting influence: Do influencers still give value to brands?

Plummeting influence: Do influencers still give value to brands?

Business, Internet, Mobile, social media
An influencer with 2 million followers couldn't sell a paltry 36 t-shirts and Twitter could'nt let her be Since the introduction in October 2010, Instagram has grown into a social media staple across the world, boosted further by its subsequent affiliation with Facebook. This platform along with others like Youtube, Twitter, and lately LinkedIn has given rise to a new form of marketing based on personality endorsement called Influencer marketing. There is lack of consensus however on what an "influencer" is. Others define the Influencers as an individual who has the power to affect purchase decisions of others because of his/her authority, knowledge, position or relationship with his/her audience. While another a individual who has a following in a particular niche, which they actively...
Logistics challenges facing eCommerce in Africa

Logistics challenges facing eCommerce in Africa

Business, Internet, Mobile, Technology
According to Euromonitor, the world’s fastest growing economies by 2030 will be in Africa. This consequently makes the continent the next big e-commerce market. And as this positive narrative continues to place Africa as a top investment destination, the need for advanced logistics systems has become inevitable. The growth of e-commerce will significantly depend on the quality and efficiency of logistics networks; from intra and cross trade to financial transactions in payment of goods and services. When writing the African e-commerce story, I often leap at the chance to explore only the enviable milestones the continent has made. Nevertheless, there still exist formidable challenges especially in logistics, a vital constituent of the industry. The African Development Bank, in its 2019
Safaricom, Airtel and Telkom Kenya to split their telecom and mobile money business units if new bill passes

Safaricom, Airtel and Telkom Kenya to split their telecom and mobile money business units if new bill passes

Broadband, Internet, Mobile
Safaricom, Airtel and Telkom Kenya will be required to split their telecommunications business from their mobile money transfer and lending units if a Bill set to be presented for debate in Parliament is passed into law. The Kenya Information and Communications (Amendment) Bill 2019, which is sponsored by Gem MP Elisha Odhiambo, is seeking to compel mobile phone companies to form separate arms to manage any other business they engage in outside telecommunications services. In a move that could complicate the business environment for the telcos, the Bill says they will have to apply for licences "from the respective regulators of any industry or sector ventured into". They will also be required to "legally split or separate the telecommunciations business from such other business. ...