Tag: Jiji

Jiji acquires their main competitor OLX

Jiji acquires their main competitor OLX

Business, Mobile, social media, Startups
Today Jiji, one of the largest marketplaces for classifieds in Africa, has acquired their main competitor on the African market, OLX, and their businesses in Kenya, Ghana, Uganda and Tanzania. The acquisition means Jiji will now be able to access 300 million people across five markets. This is something of a coup for a company originally from Ukraine, pulling off an acquisition in one of the world’s last huge, relatively untapped regions. The transaction is supported by one of Jiji’s principal investors, Digital Spring Ventures. Joining Jiji's family will allow OLX users in these countries to benefit from Jiji’s market-leading products and services. OLX's reach, combined with Jiji’s own proprietary search and delivery algorithms, will create a beneficial combination - giving users a