Today Jiji, one of the largest marketplaces for classifieds in Africa, has acquired their main competitor on the African market, OLX, and their businesses in Kenya, Ghana, Uganda and Tanzania. The acquisition means Jiji will now be able to access 300 million people across five markets. This is something of a coup for a company originally from Ukraine, pulling off an acquisition in one of the world’s last huge, relatively untapped regions. The transaction is supported by one of Jiji’s principal investors, Digital Spring Ventures. Joining Jiji's family will allow OLX users in these countries to benefit from Jiji’s market-leading products and services. OLX's reach, combined with Jiji’s own proprietary search and delivery algorithms, will create a beneficial combination - giving users a
OLX, one of Africa’s leading e-commerce platforms, is shutting its Kenya and Nigeria outlets. According to a source at the firm, the staff in those countries were formally informed of the decision on February 6. Staff were reportedly notified of their termination beginning in March. It is not clear the number of workers who have been affected by the decision. OLX has been struggling to make its businesses in Kenya and Nigeria viable since it entered markets in 2012. In Kenya, many people use the platform to buy goods, sell livestock among others. On his part, Sjoerd Nikkelen, CEO of OLX in Asia, Middle East and Africa made the statement below, available to TechPoint,; “We made a difficult but important decision in Nigeria to consolidate our operations between some of o
Rocket Internet-backed Jumia Rwanda, an online shopping site has ditched its business to consumer (B2C) online retail and later its ‘Amazon’ model in Rwanda for a pure consumer to consumer (C2C) classifieds site. The firm gave up the e-tail model a few months back and instead of closing shop totally it decided to trade as a pure marketplace like general classifieds site OLX to connect more buyers and sellers in the country. Those other classifieds sites like Jumia House are still online. One advantage with running a classifieds site is that the firm will not spend much time and money vetting traders to use its platform. Though classifieds platforms attract fraudsters, the urban Rwanda community is not new to these and therefore Jumia might not struggle finding sellers and buyers.
Classifieds online firm OLX Kenya has cut advertisement prices on its mobile and tablet categories in a move it says will attract sellers seeking high visibility on their platform. OLX users will now cost Sh 500 down from 2,000 previously charged for a seven-day visibility period while 30 day is now Sh. 2,000 from Ksh 6000 and 60-day visibility will now cost Sh 4,000 down from Sh 10,000 for mobile phone or tablet on the platform. The changes in price will now have users enjoy more visibility on OLX at lower costs hoping to get even more sellers selling their items faster. “Following a consumer feedback we sampled among our mobile and tablet sellers, we have now slashed prices in the high traffic mobile category to cater to our users’ needs of wanting a high visibility at affordable
Online shoppers beware, your favourite eshopping site may just be collecting your personal information without your knowledge. This is according to a privacy risk assessment done by search engine app, Opera Max. The assessment reviewed 60 of the most popular eshopping apps using privacy mode on Opera Max and found that personal information such as user’s name, email address, locations, search terms and phone number are shared with third parties through trackers. Included in the list of apps which shared personal information, were Amazon, OLX, eBay and BestBuy. “The study also shows that as many as 96% of the shopping apps did not use full encryption to connect the apps to their servers. This poses privacy risks to mobile shoppers when they are using these apps,” the assessment no