Uber currently has only one category of product in the Kenyan market, UberX , a private car service that is the basic product in most markets. After several price wars in Kenya , it’s now cheaper to ride with Little with the Basic option and the impact must have been felt. The price wars sometime back had Uber and Little battling to see who could give the lowest rates to riders. And it was going well till Uber drivers went on strike demanding a review of the fares. Shortly after, the company yielded & increased their prices. This left Little swinging as the winner in the market. Uber has now announced that they are introducing a new product and with it comes new car types allowed onto the system. They are encouraging the small and old cars they had rejected earlier (Hatchbacks an
Google Maps is a great tool for getting directions to just about anywhere, but with a new update rolling out to Android and iOS users, you’ll also be able to use it to tell someone else where you need to go. Thanks to a tighter integration with Uber, users are now able to book, pay, and track your rides without having to leave Google Maps. Google announced the update on Thursday in a blog post, explaining that Maps users need only to sign in to their existing account (or create one) in order to book an Uber ride, track the driver on the map, and connect with the driver, all from within the Maps app. When a user types in a destination, they are to tap the taxi-hailing icon to get a list of times and prices from both Uber and Lyft. The difference is that now when they select on
Uber is the most used ride sharing app around the globe. The app’s latest update allows it to track user location . This clearly means that Uber will now know a user’s location even if they are dropped off a distance from the final destination and know where they end up after they leave the car. The change in location data gathering is quite apparent — after the update is completed, Uber prompts users to accept the new policy by enabling their phones to make the change. According to Uber, the change in data collection is to improve pickups, drop-offs, customer service and to enhance safety. Before the new update, the company only collected data while a user was interacting with the app and while the app was in the foreground and visible. After a user accepts to update the app, the
Uber has cut Nairobi cab fares per kilometre from Sh60 to Sh35 while the charges per minute have been reduced by 25 percent to Sh3 from previous Sh4. “There are a lot of elements that calculate into a total fare. You have a base charge, a per kilometre and per minute. Apart from the last two we have reduced the minimum fare from Sh300 to Sh200,” Kenya’s General Manager Nate Anderson said during a media briefing on Thursday in Nairobi. Uber may be responding to competition in the form of new entrants in the market challenging its current dominance. Notably, Little Cabs – a partnership between Safaricom and Craft Silicon – launched earlier this month to lower cab fares than Uber. Other global and local taxi hailing apps like Mondo Ride, Maramoja and Pewin Cabs have stepped up their p
NAIROBI (Reuters) - Kenya's biggest telecoms operator Safaricom on Tuesday launched a ride-hailing app called Little Cab to compete with Uber [UBER.UL] and which was developed with a local software firm. Safaricom, which is 40 percent owned by Britain's Vodafone, and Nairobi-based software developer Craft Silicon will jointly run the services. Little Cab cars will offer free Wi-Fi to passengers, aim to provide cheaper fares than those of competitors and offer drivers a higher share of revenues, officials of both firms said in a statement. Uber said it welcomed the new competition in Kenya. "At the end of the day competition is good," said Nate Anderson, the general manager of Uber Kenya, speaking to Reuters ahead of the Tuesday launch of Little Cab. Uber operates in several African co...