Tag: whatsapp

Leveraging Innovative Solutions For Bridging The Digital Divide

Leveraging Innovative Solutions For Bridging The Digital Divide

Business, Mobile, Technology
Mobile telephony is changing Africa, for the better. Once called the Dark Continent, the mobile phone revolution has lightened up the possibilities of economic prosperity in Africa. According to GSMA Mobile Economy Africa Report 2016, in 2015 mobile technologies and services generated 6.7% of GDP, or $150 billion, in Africa and this is further likely to increase to 7.6%, or $210 billion, by 2020 as mobile services increase productivity. Mobile phones have not just transformed the way people communicate long distance, they have also changed the way they make financial transactions. If there is one real example of how mobile money has transformed the lives of people, it is Kenya’s M-Pesa. An MIT study last year found that M-Pesa has lifted 2% Kenyan households out of poverty between 2008
WhatsApp launches new Live Location feature for Android, iOS users

WhatsApp launches new Live Location feature for Android, iOS users

social media
WhatsApp, the popular messaging App globally is launching a new feature that will let contacts track one another in real time. WhatsApp has come a long way since its launch as just an instant messaging application. The message service's 1.3 billion active monthly users are increasingly depending on the platform to share and communicate. It has launched another new feature that enables users to share their live location for certain period of time. The live location tracking feature, will allow users to share their movements if they're trying to find their friends or let them know they're safe. The feature, which WhatsApp said is encrypted, asks users to set a time limit on how long their location is shared for and lets them stop doing so at any time. Despite being available on
Facebook to start making money off WhatsApp by charging businesses

Facebook to start making money off WhatsApp by charging businesses

Mobile, social media, Technology
Facebook, the biggest social networking giant, has decided to finally make money from WhatsApp by charging businesses that want to conduct customer support in the app. The social media platform snatched up WhatsApp in 2014 for a whopping $22 billion, but the popular messaging service still isn't making Facebook much cash despite WhatsApp's 1 billion daily users. The app used to charge users a $1 per year subscription but dropped the fee in early 2016. WhatsApp co founder Jan Koum has long been a staunch opponent of traditional advertising and has promised that the app will never show ads. WhatsApp's program for businesses will charge large companies that want to be verified and have access to a suite of automated tools for helping and responding to customers, the Facebook-owned ap...
WhatsApp to soon have verified accounts

WhatsApp to soon have verified accounts

social media
According to a new beta version of WhatsApp, the messaging App will soon have a verified account with green ticks for businesses. The WhatsApp Verified account will have a green tick next to it, just like verified accounts on Facebook, Twitter have a blue tick next to them. WhatsApp’s new feature will be rolling out soon, and the company has also put out a detailed blogpost explaining this. The blogpost reads, “WhatsApp is exploring ways for you to communicate with the businesses that matter to you. Some business accounts have been verified by WhatsApp. If you see a green badge next to a contact’s name, it means that WhatsApp has confirmed that the phone number of this contact belongs to a business account.”  So how will you know that the WhatsApp account is verified as a busi
Fake News and Social Media Reality in Kenya

Fake News and Social Media Reality in Kenya

Mobile, social media
A new study reveals that 90% of Kenyans have seen or heard false news about the 2017 general election, with 87% reporting instances of deliberately false –or fake– news. The popular social media platforms like facebook and whatsApp have become the preferred channels that propagate 'the alternative facts'. The study by Portland and GeoPoll named, The Reality of Fake News in Kenya reports that Social media is widely used by Kenyans of all ages to access and s hare news, with 49% of Kenyans using social platforms to secure general election news. However, social media consistently ranks lower than traditional media on trust. In the past, false stories were used to peddle narratives about the death of showbiz celebrities, the import of plastic rice into Kenya, the dangers of certain o