Technology is changing the face of luxury real estate

Technology is changing the way Realtors and photographers showcase luxury residential real estate properties, with cinematic videos beginning to replace virtual tours.

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According to a Cytonn Report, Nairobi was ranked the most dynamic city in Africa and 10th  in the world, by JLL City Momentum Index 2017 due to innovation and technology adoption and it has attracted international investors creating demand for office space.

Currently, to adapt in the real estate industry as technology modernizes, people have to set mobile as a Priority. The mobile technology is advancing quickly. It has become an essential part of every business and personal communication. Additionally, it’s also expanding beyond communication and a near replacement for the computer.

Many brokers and teams are making mobile friendly websites and even investing in making company apps to make sure to engage their customers on the mobile platform.

People also have to have access to abundance of internet connectivity. Since the advent of the internet, the view on data and knowledge has shifted greatly. Although there is still a great need of experts, people expect to be able to find information with their own research on the internet.

It’s not only a benefit for customers to have access to so much data about the real estate market. It is also leveling the playing field for agents as well, and the convenient data that is available on the internet is allowing agents to be as informed as possible on the changing markets.

Technology is a tool, so use it to benefit your business. We can all be active users of technology instead of letting the effects of technology happen to us, embrace it and use it to your advantage. One of the best things about modern technology is its ability to automate traditionally tedious and time consuming tasks, such as paperwork. Brokerages can implement internal tools that can assist their agents in managing their work.

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