social media

Sina Weibo the Chinese Microblogging Giant Adds English-Language Interface

Internet, social media
Sina Weibo, the Chinese microblogging platform sometimes referred to as “China’s Twitter,” is finally offering an English-language interface, as confirmed to Tech In Asia by the company. Though the English-language interface is still only partial, it will help turn the site into an important marketing tool for overseas brands and celebrities hoping to reach Chinese consumers, especially since there may be as few as just 18,000 active Twitter users in the country more

75% of world leaders ‘tweet’ – study

social media
Three out of four heads of state globally are utilising social media network Twitter, according to a survey from the Digital Policy Council (DPC). The DPC’s annual study says that a total of 123 world leaders out of 164 countries had accounts on Twitter set up in their personal name or through an official government office more

Churches flock to sign up for voice activated social media service to engage with followers

social media
Tawk2Me has been two and a half years in the making and allows voice recorded messages to be delivered from user to user, or, as is proving popular, be sent out by an organisation to a group of followers – similar to Twitter. The start-up, based in Johannesburg and supported by investors Rorotika, lists the Twelve Apostles’ Church in Christ, based in East London, South Africa, as one of its clients. more

Facebook, Twitter Influence Holiday Shopping Habits

social media
More than 50 percent of those surveyed indicated they plan to look for holiday deals and discounts on social media sites, but the majority of them will be looking for them on their computers, not on their mobile or tablet, with 64 percent of shoppers looking for holiday deals and discounts on social media on their notebook or desktop computer, not their mobile or tablet device. More