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Facebook launches WhatsApp digital payments service

Facebook launches WhatsApp digital payments service

Internet, Mobile, Technology
WhatsApp Pay allows users to send money to one another for free. WhatsApp launched its digital payments service in Brazil while the messaging app capitalizes on its popularity in emerging markets. The move comes as the parent company Facebook forges ahead with plans to capitalize on emerging markets and bring e-commerce to its platforms, launching a WhatsApp-based digital payments service for the messaging app’s 120m Brazilian users. WhatsApp, the popular messaging app acquired by Facebook in 2014, on Monday unveiled a new payment service, WhatsApp Pay, which will allow users to send money to one another for free or make purchases from small businesses, without ever leaving the chat platform. After testing a beta version in India, WhatsApp has launched in-app payments in Brazil, the co